Ben & Jerry’s has announced the creation of a US Election-focused ice Cream flavor called Churn Out the Vote.
What is in the Flavor? The Limited Batch flavor is packed with pretzel swirls, fudge chips, and ripples of chocolate mousse in a creamy vanilla ice cream.
Inspired by the delicious optimism surrounding this election, Churn Out the Vote is part of a larger campaign to celebrate and activate young voters, especially young voters of color, to participate in this historically important election and join the growing movement to protect democracy and be a voter.
Ben & Jerry’s Inspiration per the announcement
The campaign will also offer a limited edition ice cream flavor for $5.99-6.49 per pint.
This New Flavor is a proud partnership between Ben & Jerry’s and The Black Voters Matter Capacity Building Institute (BVM).
Ben & Jerry’s, in its fourth year of partnership with Black Voters Matter (BVM), is actively engaged in a nationwide “Churn Out the Vote” campaign. They will collaborate with BVM in Georgia, supporting non-partisan efforts to engage voters. Ben & Jerry’s will contribute by providing ice cream at voting locations.
Ben & Jerry’s Website Now Serves as a Comprehensive Resource for Voting Information, Up to and Including Election Day on November 5th. Visit benjerry.com to Verify Your Voter Registration, Locate Polling Stations, Explore Early Voting and Mail-In Options.
“Black and Brown young voters of color are not low propensity, they are high opportunity, Our community fought long and hard for the freedom to vote in this country and they won. Now, nearly sixty years after the passage of the Civil Rights Act, racist politicians are rolling back our freedom to vote and countless other freedoms – like the freedom to learn and the freedom to be safe from gun violence. This generation can fight back by refusing to give into cynicism and despair and making their voices heard at the polls. Their votes have the power to change history and our communities.”
said Cliff Albright, Executive Director of Black Voters Matter.
Also, a Visit to a Scoop Shop to Sample “Churn Out the Vote” Flavor Contributes to Donations for Black Voters Matter.
Ben & Jerry’s is a socially responsible company, known for its high-quality ice cream and Non-Dairy desserts. As a Certified B Corp, it sources ingredients using values-led initiatives. Distributed in over 35 countries, it operates under a three-part mission emphasizing product quality, financial return, and global social, racial, and environmental justice. The Ben & Jerry’s Foundation, led by employees, granted $5.1 MM in 2023 to support progressive, justice-focused grassroots organizing around the country.
SOURCE Ben & Jerry’s
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