New York-headquartered coffee company, Death Wish Coffee Company, has launched its first Light Roast Blend for National Coffee Day, a roast with the perfect balance of sweet, bright, and bold.
Death Wish Coffee prides its new Coffee as the number one Organic and number one Fair Trade coffee brand. Death Wish Coffee Co. also sells flavored options that are Fair Trade Certified and made with no artificial flavors. each product follows rigorous standards that protect the environment and livelihood of coffee farmers.
Death Wish Coffee Companies Light Roast blend is a three-bean blend that is intentionally crafted to highlight the sweet fruit notes of Colombian coffee, the right acidity of Peruvian coffee, and the depth and body that premium Robusta has to offer.
The Blend has been slow-roasted to perfection, a complex brew that Death Wish Coffee says will suit coffee enthusiasts who are seeking a lighter roast to invigorate their senses and keep them going all day long without compromising on quality or flavor.
The Fair Trade Certified™, USDA Organic, and Kosher roast can be enjoyed hot or iced and sipped during any time of day for a sustainably sourced pick-me-up that consumers can feel good about.
This addition is an expansion of Death Wish Coffee Co.’s core lineup of premium Medium, Dark, and Espresso roasts, which comes in response to the shifting flavor preferences of younger consumers.
“This exciting addition completes our core portfolio of Medium, Dark, Espresso, and now Light roasts —providing a range of high-quality, Fair Trade Certified™, and USDA Organic roast shades for the discerning coffee consumer, We are excited to offer a light, bright, and bold coffee for the new generation of coffee consumers that don’t want their parents’ coffee brand.”
said Tom Ennis, President and CEO of Death Wish Coffee Co
The Light Roast is available in 16 oz. ground bags, with whole bean and single-server pods to follow. Death Wish Coffee Light Roast can be purchased on the Death Wish Coffee Website and Amazon, with plans to hit Target shelves in early 2025.
You can learn more about The Death Wish Coffee Company via its Website www.deathwishcoffee.com, and follow the brand on Instagram @deathwishcoffee.
SOURCE Death Wish Coffee Co.
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