Chicago, November 21, 2025 – The holiday season is officially upon us, and Kellanova is making sure your snack game is on point.
The global snacking powerhouse has just unveiled its limited-edition winter season assortment, bringing a festive twist to beloved brands like Pop-Tarts, Pringles, Cheez-It, and more.
This isn’t just about seasonal packaging; it’s a strategic push to infuse joy and deliciousness into every holiday moment, from cozy mornings to festive gatherings.
Forget your plain old pantry staples; Kellanova is offering a veritable buffet of festive flavors and fun designs. Here’s a quick peek at what’s decking the halls this year:
- Pop-Tarts® Marshmallow Hot Cocoa: Unwrap the cozy comfort of winter mornings with a chocolatey pastry filled with gooey marshmallow and frosted goodness.
- RXBAR® Gingerbread Protein Bar: Balance indulgence with goodness. This limited-edition bar packs 12g of protein with the nostalgic warmth of gingerbread.
- Town House® Snowmen Original Crackers: Add a playful touch to your charcuterie boards with crackers shaped like cheerful snowmen.
- Club Crackers® Holiday Lineup: Classic buttery crackers get a festive makeover with holiday packaging, alongside new Club Minis Cinnamon Sugar Crackers for a sweet treat.
- Pringles® Holiday Offerings: Snack joyfully with Pringles Mingles Cinnamon & Sugar, holiday-themed tubes for gifting, and convenient holiday snack cups.
- Rice Krispies Treats® Holiday Minis: Spread cheer with bite-sized, sprinkle-filled treats, perfect for parties and stocking stuffers.
- Cheez-It® Holiday Cup Crackers: Get your cheesy fix in festive cups, ideal for stockings or gift baskets, available at Target and Walmart.
Kellanova, a leader in global snacking with a legacy stretching back over 100 years, is clearly going all in.
Powered by differentiated brands including Pringles®, Cheez-It®, Pop-Tarts®, and RXBAR®, their vision is to become the world’s best-performing snacks-led powerhouse.
This holiday lineup is a prime example of that mission in action – catering to both indulgence and wellness trends, while tapping into the powerful emotional resonance of the holiday season.
These products serve not merely as snacks but as instruments for fostering “better days” and ensuring that “everyone has a seat at the table,” which is a fundamental objective of Kellanova.
By providing a diverse array of festive offerings, the company not only enhances the snacking experience but also reinforces its commitment to promoting sustainable and equitable access to food.
So, whether you’re fueling gift-wrapping marathons or simply savoring a quiet moment by the fire, Kellanova has a festive treat waiting. The question isn’t if you’ll indulge, but which festive delight will be your first?
Source: Kellanova
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