Keebler® Releases New Limited-Edition Cookie in Celebration of This Fall’s Beetlejuice Sequal

Keebler has partnered with Warner Bros. Discovery to launch a limited-edition “Beetlejuice Beetlejuice” Dark Chocolate & Vanilla Fudge Stripes cookies to tie in with the new Beetlejuice film sequel.

Crafted by Ernie and the Elves in the Hollow Tree, this new cookie features a first-of-its-kind black-and-white format. It consists of a delicious dark chocolate shortbread cookie topped with vanilla-flavored fudge stripes that mimic Beetlejuice’s iconic suit.

It is available in a format that combines dark chocolate and vanilla fudge stripes.

In addition to the new cookie, they have launched Keebler’s Open for Magic digital hub with family-friendly content, games, and recipes inspired by the film. Families can visit the site by scanning the QR code on the packaging.

The limited-edition cookies can be purchased at retailers nationwide for a suggested retail price of $4.80.

The movie “Beetlejuice Beetlejuice” is set to release exclusively in theaters on September 6, 2024. The film is a sequel to the original Beetlejuice and reunites the original director, Tim Burton, and star, Michael Keaton.

 Keaton returns to his iconic role alongside Oscar nominee Winona Ryder as Lydia Deetz and two-time Emmy winner Catherine O’Hara as Delia Deetz, with new cast members Justin Theroux, Monica Bellucci, Arthur Conti in his feature film debut, with Emmy nominee Jenna Ortega as Lydia’s daughter, Astrid, and Oscar nominee Willem Dafoe.

After an unexpected family tragedy, three generations of the Deetz family return home to Winter River. Still haunted by Beetlejuice, Lydia’s life is turned upside down when her rebellious teenage daughter, Astrid, discovers the mysterious model of the town in the attic and the portal to the Afterlife is accidentally opened. With trouble brewing in both realms, it’s only a matter of time until someone says Beetlejuice’s name three times and the mischievous demon returns to unleash his very own brand of mayhem.

Official Beetlejuice Beatlejuice Film Trailer

We’re thrilled to introduce this partnership to our classic Fudge Stripes portfolio, providing a fun take on the classic black-and-white-striped suit that Beetlejuice fans know and love, At Keebler, we strive to create magical moments for families and what better way to do so than by partnering with Warner Bros. Discovery to bring some tasty moments to the highly anticipated new film.

said Alicia Mosley, Vice President of Marketing, Keebler Brand.

source: Ferrero North America